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USHRA Monster Jam
We've been working with Monster Jam, the leader in Monster Truck events, since late 2005. We have provided Monster Jam with photography services and have traveled the United States on a weekly basis to capture "the moment" at Monster Jam events. Working for Monster Jam is actually a passion of ours, and something we love being able to do. Their company is one of the funniest to work with, and their staff are top notch. Over the years Monster Jam has used our work on DVD covers, as special features on DVD's, yearbooks that are sold to tens of thousands of fans, and our work has even appeared on Hot Wheels Monster Jam toys across North America. Below are just a few examples of how Monster Jam has used our work for their marketing and advertising divisions.

Monster Jam World Finals VII Poster
The task seemed easy, arrive at Sam Boyd Stadium in Las Vegas at 9 am for a 24 truck photoshoot. Take a few pictures, then jump in the rental car with my boss from Dallas, and one of Monster Jam's lead graphic designers from Chicago, drive a little ways to a graphic design company and find one shot to use out of the 842 taken, edit it up, and then drive across Las Vegas to the print company that would print 10,000 copies of this 2'x3' poster overnight. Well, by the time we were done with the photoshoot, and having 24 drivers looking directly into the bright desert sun, we didn't finish up until noon. We arrived at the graphic design company by 1 pm, and after waiting to upload the photos to the computer system we were using, we finally finished the job at nearly 5 pm. Then it was off to the print place, where we loaded the large graphic file to the print companies computer system, and at 98% loading an error popped up stating "This is not a valid image type" - Oh NO! We needed these poster printed by that evening to sell to fans the following day. After trying everything in the book, the file finally loaded at around 8 pm, 3 hours after we arrived, and by 8 am the next morning over 1,000 posters had been printed. The poster was then sold at Monster Jam events across North America and Europe throughout 2006 and 2007, and sold out after thousands of copies were sold. A few select few who worked on the project received a limited run of posters signed by all 24 drivers at the event. Ours is hanging in the office above our desk. This is a project we'll never forget!

Monster Jam World Finals VII 2-Disk DVD Set
The Monster Jam World Finals is THE largest event each year for Monster Jam. All of the top trucks compete in racing and freestyle, and history is made every year. This photo used on the World Finals 7 DVD cover was taken as Jim Koehler in Avenger hit a massive ramp with a water fountain in the middle. The truck hit the ramp and angled to the right, when the truck landed it ended up literally within feet of where tech officials and myself were located. This shot made the DVD cover and was then sold to thousands of Monster Jam fans internationally.
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